Sunday, July 13, 2008

6 SPEED.











Yamaha YZF - R15 and FZ 150.
(1) A newly developed 150cc liquid-cooled, 4-stroke, SOHC, single-cylinder fuel-injected engine (2) An all-aluminum “DiASil Cylinder” produced by an exclusive Yamaha casting technology (3) Eco-friendly performance that clears the next-phase Bharat 4 emissions standard (4) The “Deltabox frame” known for excellent rigidity balance (5) Impressive “2-eye” multi-reflector headlight design in the YZF-R series image (6) 6 speed gear box, in india after the Rd 350 of the 80's.
It is truly an embodiment of Yamaha’s desire to bring customers a model to help them “Enjoy riding”. In Yamaha’s new medium term (3-year) management plan that begins this year and runs through 2010, rebuilding the Yamaha motorcycle business in India has been designated as one of top priorities.
The new YZF-R15 now being unveiled is an example of the objective of “introducing attractive new products” called for in Yamaha’s high value-added marketing strategy, and plans call for it to be released on the market in the middle of this year. Motorcycle demand in India has grown steadily about 8 million units. The new YZF-R15 makes full use of the MotoGP race experience and YZF-R series super sport bike development technology and know-how acquired by Yamaha Motor over the years to create a 150cc super sport bike that offers users to truly “Enjoy riding” in a full range of situations, from around-town riding to touring on winding roads and even aggressive riding on the circuit. A development concept was to build “a new 150cc super sport” that is the first model for the Indian market designed in the true super sport image and featuring a high-level balance of enjoyable running performance on winding roads, enjoyable performance and riding comfort with a tandem passenger and agile handling through crowded city traffic. The body has been designed to show at a glance that this is a “R series bike” and to give visual expression to technology feedback from the 10 years of YZF-R series development since the series debut in 1998. In this way, it is a direct expression of Yamaha’s motorcycle development ideal of “Exciting Performance & Stylish Design” in the 150cc class.
Yamaha in India currently sold around 1.2Lakh bikes in the year 2007. With the launch of the new Gladiator twins - the type RS, type SS and the upcoming YZF R15 and FZ 150, Yamaha plans big by hoping to sell around 2-3Lakh bikes by the end of 2008.
To launch the fully fared, high powered bikes, Yamaha plans to set up company owned showrooms in 8 places. The company already has 400 dealers across the country. But the 8 new company owned showrooms would show Yamaha's ultimate class where the FZ 150 and the YZF R15 will be placed. We can even hope to find a Yamaha R1 .

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